1. Link to mission and values: Trainees interview employees and report in a white paper the most problematic behaviors .
2. Over-invest in skill building. Focus teams in crucial conversation skills to quickly make decisions, confront mistakes, and facilitate effective teamwork.
3. Harness peer pressure: Identify leaders to coach and encourage training graduates.
4. Create social support: Engage leaders as teachers ensuring the chain of command welcomes attempts to use new skills.
5. Align rewards and ensure accountability: Create a survey to measure behavioral change and urge executives to tie 25 percent of their bonuses to achievement in improving the behaviors that need changing. This one pledge sent an enormous message of commitment to the entire organization.
6. Change the environment. Ensure people adopt new behaviors by creating cues, reminders and reports that keep the skills on people’s minds. Newsletters, surveys and posters set a mental agenda for behavior change across the organization.